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Hello, Imgur! A month ago we released the trailer for Luc Besson’s upcoming movie, Valerian and the City of a Thousand Planets. Things got a little weird, but hey, we’re all consenting adults here. We come bearing a holiday gift - a reimagining of the Valerian story with Imgur in mind. Strap in and enjoy the ride.
“Valerian, We’ve Landed on Planet Imgur.”
Laureline likes what she sees. Valerian frowns and says, “I thought it was supposed to be green? Where are these blue favorite hearts coming from?”
Our Heroes Begin Their Journey In User Sub
Laureline discovers she enjoys being a downvote fairy. Valerian posts a selfie, hoping he can inspire the ladies of Imgur to send him … you know.
Cometh the Selfie, Cometh the Trolls
Valerian makes one simple selfie mistake and the Imgur community lets him have it. He had no idea that somebody called “FluffyPuppyGuy” could be so brutal. To clear his head, he reads a super interesting post about an upcoming movie that is in no way related to this Promoted Post.
Valerian Dives Into The Depths Of Imgur
One post leads to another, and Valerian finds himself geeking out on posts from years ago. He starts saying “upvote” instead of yes, and can identify 2,000 different species of sea slugs. When he looks in the mirror, he sees Michael Cera staring back at him. And he’s into it.
Valerian Has A New Mission Now: Conquer The Front Page
Despite posting cat GIFs, wallpaper dumps, even his grandma’s award-winning recipes, he fails to break out of User Sub. Out of pure frustration at the universe, he expresses himself the only way he knows how: he shitposts. Hard.
On Come The Downvotes
Valerian quickly becomes the main event at the downvote party. But then something unexpected happens. A trickle of upvotes come in. More upvotes. Suddenly he is lost in a blur of green.
Could It Be?
Hours later, Valerian’s shitpost stands at the top of most viral, star of the FP. He’s done it. His mission is complete.
With That, It’s Time To Go
Bathed in the warm glow of upvotes and favorites, Valerian and Laureline depart Planet Imgur. While in flight, Valerian reads this interview with a completely unrelated movie director who is participating in Imgur’s Secret Santa. He throws the post an upvote, and smiles to himself. The balance of the Internet is restored again.
nemoe
I kinda like ads that target our community and are made by groups that follow whats happening on imgur
ForTheSwarm
Way to repeatedly make us feel like you're just one of us, @ValerianMovie
memelordnito
Neato.
AMeaslycommentNotWorthTheDownvote
TechnicallyRight
The fucking favorite hearts aren't fucking blue. Go back to kindergarten
TerryCrews
Meta as fuck. Give this guy a raise.
ChromeBadger
I'm really excited for this. Need some good sci fi.
CyranoDeBurlapSack
I'm sold just on their social media skills. Luc Besson is just a bonus. Damn.
Hamidmajidi
Sex
FluffyPuppyGuy
And don't you forget it.
owliekit
Sorry not sorry, but this chick just is not attractive. Sauce: I have eyeballs.
NickRivieraMD
She's kinda laughable as an action hero but otherwise looks awesome.
OfficialRickSanchez
But... But aren't all of your posts promoted?
theshadowrealmyugiboy
Someone seriously did their homework on us.
ChimiFuckinChanga
OR they just hired a imgurian...
flowseeker
I'm pretty sure there's a team at imgur who writes these ads for the clients.
FartLongerNotHarder
Right?! Lol...first time I actually went through a "promoted" ad and thought wow...
FartLongerNotHarder
Actually it's the first time I went through an ad
Rscott16
Their upvote gif isn't the right color anymore
Blastergv9
Really enjoy Besson's films. Hope this has the same weight as 5th element
HeWhoPours
Movie looks cool, decent ad. Congrats social media team @ValerianMovie
asli16mm
Woot!
mwoodman
Agreed the movie looks cool. This ad, however, was overly pandering for my taste. I started eye rolling and stopped reading.
HeWhoPours
Ya a bit. But some decent gif reactions honestly
wadatahmydamie
Created by Luc Besson. I'm in.
Glidingboulder
Can I get a "Hell Yea!"?
LikeTotallyNotTheNSA
Big bada BOOOOM
FrostingCement
HELL YEAH
Kangarou
Look, if Cara Delevigne goes through the movie without swaying her hips, I'm there.
goatmug2
This ad was very well done. Couldn't tell immediately
themexicanstaringfrogofsouthernsrilanka
clubfootjohnnyjohnson54
The first "Promoted Post" I've ever up-voted!
freshcard
I was like "why is this better constructed than those how to make diamond ring posts? Oh promoted"
sneakysneakysoysauce
Even though it says "promoted"
goatmug2
This is imgur, do you think people read the usernames first?
sneakysneakysoysauce
You never got a cera?
Glidingboulder
Get got every damn time too. Not complaining though, hope the star wars hype doesnt bury this movie. Rogue1 is good.
FOULPLAYGAMES
Maybe this time Cara Delevingne can actually deliver lines instead of fucking about with her hips and being ADRd by someone else.
Th3Lib3r4t0r
what does ARDd mean if you don't mind explaining?
FOULPLAYGAMES
Automatic Dialogue Replacement. Basically someone was voice acting over her. Another example is "Hocus Pocus" with the cat.
snotcaulk
What? They didn't use the cat's real dialog? I AM DISGUSTED!!2
FOULPLAYGAMES
Lol not the cat. In the beginning the cat is played by the guy who was McGee on NCIS and ADRd by Jason Marsden. Then he becomes a cat.
cosmicmatt
Can't wait for this movie. Big fan of Besson, and the visuals look amazing. Not to mention the perfect choice of music in the trailer.
xmaneds
if the movie sucks, there is an automatic bad review that writes itself: "the movie VALERIAN PUT ME TO SLEEP!"
BewareTheJabberwockie
Little cringy but I like that their ad department is trying to make friends with the community lol
TigerLaRoar
I like this. +1
MrLovecraft
Hey. Fuck you. I'm going to use those recipes. I swear.
PartyWanted
Don't need to sell me. His body of work more then speaks for itself. The Professional, Fifth Element, B-13. I'm gonna watch this.
shwiggityshwoot
Fifth element and Lucy?? Sold. I'll watch it.
Senorglory
And the one about the guy that fucked the dolphin.
StandardDeviant
Star Trek: The Voyage Home?
orangearcadi
He's also the writer AND director of Lucy, so...
masterglass
I liked it
Himitsubu
he probably had a vision that seemed better that what it ended up as
GoodGraces
I LOVE Fifth Element. Sssssssssooooooooooooooooooo hard!
lilprego
Absolute favorite fucking movie
SomeonesGonnaLoseANipple
Mine too man, damn straight.
GoodGraces
Damn straight!
ZoologyGuy
This feels a little cringey... is it just me?
TheLateKnight
It's largely the sock puppet accounts that say shit like "someone did their homework on us" that make me hate theese.
zflazeda
It's trying too hard when the movie already looks good to me?
coyw0lf
nope it's pandering to the imgur community and hoping that adding colored arrows to a post is enough to placate them
astronave
Was just about to comment the same thing. Trying too hard. Too formulaic with buzzwords and inside jokes. I made a cringe face while reading
CobaltAlchemist
It was really awkward to read, but judging by the top comments I guess that's what people want
Piornet
Wow, that guy is gorgeous
terribadpenguin
Dane DeHann. Played Andrew in Chronicle and Harry Osbourne in The Amazing Spider-Man 2. Great actor.
Piornet
Oh yeah - I didn't recognize him without his dishwater blond hair. He's an extremely talented actor. He was amazing in "In Treatment".
Beegeezee505
He kinda reminds me of a younger, Leo DiCaprio only a bit more sinister.
Bekaww
This movie looks pretty good tbh.
joshyjosh
do they have a release date yet?
Bekaww
Not sure
EndItNow
So does Cara Delevingne
CleverFandomReference
Well, it looks pretty... pretty.
vonkeswick
I'm a huge fan of Luc Besson so I have faith it will be good. Not as good as Fifth Element, nothing can touch that masterpiece
OldSchoolNewRules
http://s2.quickmeme.com/img/5b/5b4605493d05286d02736212a41b0333192c24dbcc5f266a54fb0a0e43a4488a.jpg
vonkeswick
fightmenaked
Cara Delevingne is not a good actress I don't know why people keep hiring her
MakingANoteHereHugeSuccess
I actually enjoyed her performance as the enchantress in Suicide Squad. But to answer your question, she is an attractive model.
Tater4049
Because she's gorgeous and hilarious.
adaquo
this. I scrolled down to see if anyone else understood as I do. she cannot fucking act that is just the truth, and this movie looks cool 1/2
adaquo
but im afraid that no matter how good the plot and visuals are she wont be able to pull it off. maybe ill be surprised
ReinCat
If an ad can say "shitpost" it's fine by me.
OffendedSkeleton
Yeah, I'll give that a multi-pass
wadatahmydamie
And it calls out that @FluffyPuppyGuy asshole
ShankFraft
I don't come on imgur like I used to, what did he do?
wadatahmydamie
When I posted that, the account didn't even exist
wadatahmydamie
Sorry @fluffypuppyguy
Jlurkin
Someone has taken up a new and possibly glorious mantle
Muttons1337
Honestly the other ads were fine, but this one feels especially targeted to our tastes. And shitposting definitely in that category of taste
Cptmike
i love the taste of shitposts
OfficialJoeBiden
Idk what they're advertising, but I'll buy it
Muttons1337
Same guy who did Fifth Element a few more classics did this story.
Forge128
Yeah I saw "promoted" and prepped to hate, but this looks like effort went into it. I may regret this someday, but I think I'm ok w/this.
Fistdeepinapanda
Instructions unclear. Now enjoy taste of shit
Muttons1337
Mmmmmm. Just like mom used to make!
tarataqa
I do like the taste of your mom's shitter!
LazyTheAssCat
Ads that actually help advertise something to me are nice. But I don't need lawnmower repair deals、I don't OWN a lawnmower!
wakbat
I don't own a lawn
awildcharmander
This is why I'm kinda ok with Google tracking my purchase history and interests. Relevant ads are wayyyy less annoying than irrelevant ones.
DoYouWantAntsBecauseThatsHowYouGetAnts
I have such poor impulse control I don't want ads that I might actually buy. I'd go broke.
LazyTheAssCat
My thinking as well. I don't desire total privacy, as long as I can shag and shit with privacy, I think I'm ok. Anything more is just bonus.
Muttons1337
The fact they admit they changed the way they presented this movie in promoted post form is great. But too much and it feels like pandering.